The client’s goal was to craft a brand identity that resonates deeply with environmentally conscious consumers, establishing their business as a vanguard in sustainable practices. Objectives included elevating brand awareness and fostering robust customer engagement.

Our approach was to design a brand identity for Beyond Storey that embodies its core values of sustainability, innovation, and authenticity. We formulated a brand strategy that emphasized creating a distinctive and memorable visual identity, setting the brand apart from its competitors.

The brand name Beyond Storey hints at transcending the mere physical aspects of a building, delving into the creative narrative behind each design. The tagline, Design Your Narrative, invites clients to actively participate in the design process, ensuring that the interiors reflect their personal stories and preferences, resulting in uniquely tailored spaces.